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roquette's picture
47 pencils

Sensenova logo

Sensenova is a newly created company specialized in sensory development and analysis.
Its job is to analysis -- using different techniques -- human senses (touch, smell, taste etc) to characterize products (soap, shampoo, perfume etc).
We did several logos, but we like more these two logos.

Thank you in advance!

qwertyale's picture
583 pencils

A

Ronaldo! xD

gwells's picture
1501 pencils

i agree that A is much better (B is way too busy and reliant on light screens).

i can't put my finger on it, but to me the mark in A is missing something. or something's off. it may just be the way the shapes all come together at the bottom.

Art D. Rector's picture
873 pencils

If I have to pick - I'll take A.

B is too literal and will be a production nightmare every time you try to use it.

3dogmama's picture
1915 pencils

eh?

To me it looks like a logo for sanitary napkins/tampons...or a douching product.

I'd explore this logo more...maybe try getting more primal with your style. Sorry. jmo

EDIT: I keep returning to this. Even if you went floral with it you'd be up the same creek. Maybe for shampoos, soaps, etc. you'll need to have a fluid shape denoting the senses like what you've presented here.

Sybil might be back....

"Art -- the one achievement of Man which has made the long trip up from all fours seem well advised." - James Thurber

3dogmama's picture
1915 pencils

Taste: looks like a tongue.
Sight: See the words, mark.
Hear: Could be a set of lips talking.
Touch: 'sense' self-explanatory
Smell: has a floral aspect to it.

Okay.
A it is.

"Art -- the one achievement of Man which has made the long trip up from all fours seem well advised." - James Thurber

wgzn's picture
103 pencils

i wouldnt use two different colors in the name. my first perception was "sense nova" as opposed to sensenova

import60's picture
51 pencils

I perfer A. However I feel it comes to soft over. It does not communicte fully what it is you do. Plus where the three elements form the illustration come togethor could br cleaned up.
When you reduce the logo to a smaller size check to see that the thin lines of the illustration are still visable.

roquette's picture
47 pencils

Hello everyone,
Every time I post something here, I have a remarkable experience!
Thank you for all your words.

qwertyale's picture
583 pencils

1. you need to make a kerning adjust on all letters, principally "o v a" interval

2. don't know if was intentional, I guess so xD
I feel a strong "avon" feeling as typography as when you read backwards.

Ronaldo! xD

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